Top 11 Mobile App Development Trends (2024)

Mobile applications have become indispensable for businesses in today's smartphone dominated world. Companies not using mobile apps not only risk losing a significant number of clients, but it may affect their productivity and efficiency.

A Statista report suggests that revenue generated through mobile apps is expected to grow at around 8.83% from 2022 to 2027 and is projected to reach 673.80 billion USD by 2027. However, only creating mobile applications isn't enough, you need to ensure they meet your users’ expectations, or else they can fail miserably.

According to a Business of Apps report, a staggering 80-90 percent of mobile apps launched in the app stores are abandoned just after a single use! This suggests that following the top mobile app development trends and meeting users' expectations is critical while developing applications for your business.

Mobile App Development Trends

Mobile applications are becoming smarter and more user-friendly with new trends and technologies. The following list highlights the latest trends in mobile app development that will transform mobile applications in the near future.

1. Artificial Intelligence and Machine Learning

Artificial Intelligence (AI) and Machine Learning (ML) are the latest technologies in mobile application development. These have been dominating the technology world for the last few years.

The application of these trending technologies can be seen in mobile application development as well. Be it chatbots, facial detection, speech recognition, motion detection, real-time analytics, and other features, implementing AI is adding new dimensions to mobile app development and helping developers create smarter applications.

These new features bring more convenience for users, helping businesses provide a better user experience. Many industries, such as eCommerce, marketing, healthcare, IT, finance, and customer service have utilized these technologies to improve their applications' efficiency.

2. Augmented Reality & Virtual Reality

Who is not aware of the overwhelming success of Pokemon Go? The game brought augmented reality (AR) and virtual reality (VR) into the limelight. Since then, the gaming industry has adopted these trending technologies. Companies like EA Games, Unity6, and even Meta are investing heavily in AR/VR to enhance their user experience.

Today, businesses leverage AR and VR for more practical purposes like interior design, object measurement, navigation, user manuals, and others. Industries like eCommerce, Education, Healthcare, Real Estate, Manufacturing, Entertainment, and others use this technology to improve user experience, leading to increased sales and building brand loyalty.

According to a Markets and Markets report, the AR and VR Market size is projected to reach from 25.1 billion to 71.1 billion USD in 2023-28.

3. Internet of Things

The Internet of Things (IoT) is a network of devices that can communicate using the Internet. The IoT technology enables you to control almost everything from lights in your home to kitchen appliances like microwave ovens or smart refrigerators through mobile applications.

IoT-enabled applications empower users to monitor connected devices, and sensors, analyze data, generate reports, and perform other critical tasks. The future of IoT is exciting, and it is the next big thing in app development as tech giants like Samsung, Xiaomi, Google, Honeywell, and Nest are investing heavily in the technology, making it essential for businesses to integrate this technology into their application development.

Businesses can leverage this technology in mobile apps to collect data that can give valuable insights, helping them make data-driven decisions.

4. 5G

The arrival of 5G significantly improved the network capacity, internet connectivity, bandwidth, and efficiency while reducing data transfer latency. Countries across the globe have been implementing this latest technology, catering to billions of users worldwide.

According to a MarketandMarket report, the share of 5G data traffic is projected to grow from 10% in 2021 to 60% in 2027. But what does it mean for mobile application development?

This technology will significantly improve application speed and efficiency. Businesses leveraging the capabilities of 5G networks in mobile app development can integrate cutting-edge technologies like AR/VR and IoT to improve customer satisfaction.

5. Cross-platform App Development

Android and iOS are currently dominating the mobile application market, with a market share of over 99 percent. If you are a business owner looking to launch a mobile app, you need to build two native apps for two different platforms with entirely different codebases.

It requires separate development teams which significantly increase the development, cost, and time. Moreover, you need two teams for support and maintenance. Cross-platform applications offer a cost-effective solution to this problem without compromising the app's performance.

Due to this reason, cross-platform application development has been gaining momentum and has emerged as one of the top mobile app development trends.

6. Beacon Technology

Beacon is another trending mobile app development technology that has gained popularity in recent times. The technology uses the Bluetooth feature of a smartphone to identify the proximity to a store, shopping mall, restaurant, hotel, and similar enterprises within a range of 100 feet.

Let's understand how the technology works with mobile applications. Suppose you are a business owner who has developed an app with beacon technology and installed beacons in your store. It can connect with a user's smartphone if they have installed your application.

According to a Fortune Business report, the Beacon market is growing at 48.9% CAGR between 2018-2026 and is projected to reach USD 31.61 billion by 2026. The technology can be a boon for businesses like retail stores, restaurants, hotels, hospitals, and chemists that mostly depend on locals for business.

7. Cloud Technology

Mobile applications utilizing advanced technologies like AI, AR/VR, IoT, and others require substantial storage capacity, consume a lot of space in users' phones, and slow down the application's speed and performance. However, users generally prefer apps that don't consume a lot of the phone's storage capacity.

Implementing Cloud technology has emerged as one of the top mobile app development trends as it offers an effective solution to the storage problem. The remote servers offer high storage space, enabling the app to deliver optimized speed and performance.

8. Blockchain Technology

When we talk about blockchain, the first thing that comes to our mind is Bitcoin and cryptocurrencies. However, its application goes far beyond cryptocurrency development. Blockchain technology is a method of storing data securely, making it almost impossible to access and hack them.

A blockchain is a digital database of transactions distributed across a network of computers. The application of blockchain in mobile app development will enhance security, transparency, and efficiency, boosting customer satisfaction and streamlining operational efficiency.

9. On-demand Apps

On-demand apps have transformed how businesses communicate and attract their potential customers. They have become game-changers in the retail, hospitality, and healthcare industries, helping them reach a wider audience quickly.

These apps use device location to recommend nearby services the user may need, while business owners can reach their customers easily without sending them emails, messages, or notifications.

The success of apps like Uber, Airbnb, and Doordash has shown how this trend can positively impact businesses and their customers. With a rise in smartphone users, on-demand apps offer a wide range of opportunities to businesses.

10. Progressive Web Apps (PWAs)

Progressive Web Apps (PWAs) are among the top mobile app development trends and are being considered as the future of mobile web development.

It provides a cost-effective and efficient solution to businesses looking to develop mobile apps. With benefits like faster loading times, offline capabilities, and access to device features, these apps offer similar features to native apps.

A PWA is developed using web technologies like HTML, CSS, and JavaScript, helping businesses reduce the development cost while providing a seamless user experience.

11. Voice User Interfaces

Who isn't familiar with voice-based apps like Apple’s Siri, Amazon’s Alexa, or Google’s Classic Assistant? Voice User Interfaces have emerged as an emerging trend in mobile application development, improving user experience and accessibility.

The integration of voice recognition and natural language processing (NLP) technologies has transformed how users interact with the applications, enhancing customer experience and satisfaction.

Industries catering to Smart Home Automation, Healthcare, eCommerce, Customer Service, and many others are following this trend in their application development.

What is the importance of the latest mobile app development trends?

Implementing the emerging trends in mobile application development is critical for any business to meet its users' expectations and to stay ahead of the curve. Here are the top reasons:

• User expectations: Users always want the latest features and functionalities when they download any application. You can meet their expectations by incorporating the latest trends in mobile app development.

• Optimized performance: Following the latest mobile app trends and technologies allow developers to leverage the latest tools and technologies. This helps in bringing new functionalities and optimizing the app's performance.

• Future-readiness: Integrating the latest trends in mobile app development allows you to build relevant and future-ready applications, helping you to stay relevant in the ever-evolving technological landscape.

• Competitive advantage: By utilizing the latest trends and technologies, you can build an app that will stand out in the crowd and stay ahead of your competitors who are still using the older technologies.

Wrapping up

Mobile app development trends have been changing rapidly with the emergence of new technologies, making it essential for companies to integrate them into their application to meet users' demands. The future of mobile app development will be dominated by AI, AR/VR, IoT, Cloud, and other emerging technologies. These new trends will enhance user experiences, improve the app’s performance, and accelerate business growth.

This blog covers the top mobile app development trends that will revolutionize mobile app development in 2024 and the coming years. Businesses looking to launch their applications need to approach the top mobile app development companies to integrate these trends and technologies for competitive advantages.

Mayura Consultancy Services is one of the best software development companies that builds cutting-edge mobile applications for businesses. Partner with us and transform your business with innovative software solutions.

Frequently Asked Questions

1. What are the benefits of mobile app development?

Developing a mobile application offers many benefits for businesses. This includes enhanced user experience engagement, wider reach, new revenue streams, improved brand visibility, and cost savings.

2. What is the latest technology in mobile app development?

The latest technologies in mobile application development are AI, AR/VR, IoT, Cloud, Blockchain and others.

3. What software is considered the best for mobile app development?

The best software for mobile app development can vary depending on your specific need and the platform you choose. However, Some popular software for iOS app development are Xcode, Swift, and Objective-C, and for Android app development are Android Studio, Flutter, React Native, and Xamarin.

4. What is the future of mobile app development?

The future of mobile app development will be driven by technologies like AI/ML, AR/VR, IoT, BlockChain, Cloud, and other advanced technologies. The new technologies will make the app more immersive, user-friendly, and faster.

5. What is the next big thing in app development?

IoT and Artificial Intelligence are considered as the next big thing in app development. These technologies will make the app smarter, add more functionalities, improving user experience.

6. Is mobile app development in high demand?

Yes, mobile app development is in high demand due to the increase in reliance on smartphones and tablets and a growing number of smartphone users. Moreover, businesses are connecting with consumers and providing various services through mobile apps.