On-Page SEO Specialist

We are seeking a skilled and motivated On-Page SEO Specialist to join our digital marketing team. As an On-Page SEO Specialist, you will play a crucial role in optimizing our website content and structure to improve organic search rankings, user experience, and overall online visibility. Your expertise in on-page SEO techniques, keyword analysis, and content optimization will directly impact our online presence and drive organic traffic growth.


📌 Keyword Research and Analysis:

  1. Conduct comprehensive keyword research to identify relevant and high-impact keywords.

  2. Analyze search volume, competition, and user intent to select optimal keywords for targeting.

📌 Content Optimization:

  1. Collaborate with content creators to optimize website content, including blog posts, landing pages, and product descriptions.

  2. Implement on-page optimization techniques, such as optimizing meta tags (title, description, headers) and incorporating keywords naturally within the content.

📌 Technical SEO Audits:

  1. Perform regular technical audits to identify and resolve on-page SEO issues (e.g., broken links, duplicate content, page load speed, mobile-friendliness).

  2. Implement best practices for website structure and URL optimization.

📌 Meta Tags and Descriptions:

  1. Craft compelling meta titles and descriptions that encourage clicks and accurately represent page content.

  2. Ensure consistency and relevance between meta tags and on-page content.

📌 Image and Multimedia Optimization:

  1. Optimize images and multimedia elements for faster loading times and better user experience.

  2. Use appropriate alt text and captions to improve accessibility and search engine visibility.

📌 Internal Linking:

  1. Strategically place internal links to guide users and search engines to relevant content within the website.

  2. Maintain a well-structured internal linking hierarchy.

📌 User Experience (UX) Enhancement:

  1. Collaborate with UX/UI designers to ensure on-page elements are user-friendly and visually appealing.

  2. Optimize layouts and content presentation for better readability and engagement.

📌 Monitoring and Reporting:

  1. Utilize SEO tools to monitor keyword rankings, organic traffic, and other relevant metrics.

  2. Generate regular reports to track progress and identify opportunities for improvement.

📌 Stay Current with SEO Trends:

  1. Keep up-to-date with industry trends, algorithm updates, and best practices in on-page SEO.

  2. Continuously adapt strategies to align with evolving search engine algorithms.


  • Bachelor's/ Master's degree in Marketing, Digital Marketing, Computer Science, (preferred).

  • Proven work experience as an On-Page SEO Specialist or similar role.

  • Strong understanding of search engine algorithms and ranking factors.

  • Proficiency in using SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.

  • Excellent knowledge of on-page optimization techniques, including meta tags, keyword placement, and content structure.

  • Familiarity with HTML, CSS, and basic web development concepts.

  • Analytical mindset with the ability to interpret data and provide actionable insights.

  • Strong communication skills to collaborate effectively with cross-functional teams.

  • A detail-oriented and proactive approach to problem-solving.