Off-Page SEO Specialist

MCS is looking for an experienced Off-Page SEO Specialist to join our team. As an Off-Page SEO Specialist, your primary responsibility will be to enhance our website's online visibility and authority through various off-page optimization techniques. You will play a critical role in improving search engine rankings, driving organic traffic, and boosting our online presence.


  1. Develop and execute a comprehensive backlink strategy to acquire high-quality, relevant, and authoritative backlinks from reputable websites. This includes guest posting, outreach, and link building campaigns

  2. Promote blog entries, articles, infographics, and other online assets by working with content providers.

  3. Manage and grow our social media presence to increase brand visibility and drive traffic. Share content, engage with followers, and implement social sharing strategies.

  4. Monitor and manage internet reviews, comments, and mentions to maintain a favorable brand image. Negative feedback should be addressed professionally and constructively.

  5. Analyze competitors' off-page strategies to identify opportunities and gaps. Develop strategies to outrank and outperform competitors in search results.

  6. Use SEO tools and analytics platforms to track the performance of off-page efforts. Generate regular reports and provide insights and recommendations for improvement.

  7. Keep up with industry developments, search engine algorithm upgrades, and best practises for off-page SEO. Adapt strategy appropriately.


  1. Bachelor's degree/Master's degree in marketing, digital marketing, or a related field

  2. Proven experience in off-page SEO, link building, and content promotion.

  3. Familiarity with SEO tools such as SEMrush, Moz, Ahrefs, or similar.

  4. Strong analytical skills and the ability to interpret data to make informed decisions.

  5. Excellent written and verbal communication skills.

  6. Creative thinking and problem-solving abilities.

  7. Attention to detail and a commitment to delivering high-quality results.

  8. Understanding of HTML and web development is beneficial.

If you're a skilled SEO professional with a passion for link building, content promotion, and digital marketing, we want to hear from you. This role offers the opportunity to work in a dynamic environment, collaborate with cross-functional teams, and make a significant impact on our online presence. Apply today to be a part of our growing success!